What is Make ?
Make Software is a no-code/low-code platform that allows individuals and businesses to build custom applications, automations, and workflows without needing to write code. With a drag-and-drop interface, Make (formerly known as Integromat) connects various apps and services like Google Sheets, Slack, Shopify, and hundreds more to automate repetitive tasks, manage data, and streamline operations. It’s widely used for marketing automation, data synchronization, customer onboarding, and much more—making it a powerful tool for both technical and non-technical users.
Why Choose Make ?
Visual Workflow Builder: Make uses a clean drag-and-drop interface to visually map out automations, making it easier to design and understand complex workflows.
Advanced Logic and Control: You can set conditions, filters, and branching paths, allowing for more advanced customizations than many basic automation tools.
Support for Complex Scenarios: Unlike tools limited to simple “trigger-action” flows, Make supports multi-step processes and data manipulation across multiple apps in a single scenario.
Wide App Integration: It supports integrations with 1,000+ apps including Google Workspace, Airtable, Notion, Shopify, and more.
Cost-Effective Plans: Make offers generous free and affordable paid plans, making it accessible for startups, solopreneurs, and growing businesses.
Real-Time Execution: It allows instant or scheduled execution, which gives users better control over when workflows run.
Why is Make better than its Competitors ?
Make is better than many of its competitors because it offers a highly visual and flexible approach to automation, allowing users to build complex workflows with ease. Unlike some tools that limit users to simple trigger-action chains, Make enables multi-step, conditional logic, data transformation, and advanced error handling—all within a clean drag-and-drop interface.
Make supports a wide range of app integrations and provides real-time as well as scheduled automation options. Additionally, its pricing is more affordable, offering powerful features even in its free plan, making it ideal for both beginners and power users who want more control and customization compared to platforms like Zapier or Power Automate.
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Make is a powerful no-code automation platform that enables users to connect apps, automate tasks, and design custom workflows with ease. Using a visual drag-and-drop interface, users can create “scenarios” that automate processes across hundreds of apps—such as sending emails, updating spreadsheets, managing CRM data, or syncing online stores.
Make supports real-time and scheduled automation, advanced logic, and error handling, making it suitable for individuals, startups, and enterprises looking to streamline operations, boost productivity, and reduce manual work without writing code.
2016
Prague, Czech Republic
Acquired by Celonis in 2020
Make, formerly known as Integromat, is a visual automation platform that empowers users to build powerful workflows without coding. Founded in 2016 and acquired by Celonis in 2020, Make is designed to connect apps, transfer data, and automate tasks in a visually intuitive way. With support for over 1,000 apps and robust features like conditional logic, data filtering, and real-time automation, Make is used by businesses of all sizes—from solopreneurs to large enterprises—to simplify processes, increase efficiency, and scale operations effortlessly.
Free
$ 0 / month
1 User YearlyCore
$ 9 / month
1 User YearlyPro
$ 16 / month
1 User YearlyTeams
$ 29 / month
Custom Seating YearlyEnterprise
Custom pricing
Custom Seating YearlyWhat is Make used for?
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Make is used to automate workflows between apps and services—such as sending emails, updating CRM records, syncing databases, and more—without writing any code.
Is Make easy to use for beginners?
Yes, Make is beginner-friendly with its drag-and-drop interface, tutorials, and pre-built templates, though advanced users can also build highly complex workflows.
What kind of apps does Make integrate with?
Make supports 1,000+ popular apps including Google Workspace, Airtable, Notion, Slack, Shopify, Zoom, and many others.
Is Make free to use?
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Yes, Make offers a free plan with generous limits. Paid plans offer more operations, higher speed, and advanced features.
Can I schedule workflows in Make?
Yes, Make allows you to schedule workflows to run at specific times or intervals, or trigger them in real-time.
Can teams collaborate on Make?
Yes, Make supports team collaboration with shared scenarios, folders, and user roles for managing workflows together.
Make (formerly Integromat) is widely praised by automation experts and tech reviewers for its flexibility, visual scenario builder, and ability to handle complex workflows with ease. It stands out in the automation space as a powerful alternative to Zapier, especially for users who want more control and customization.
Pros
✅ Visual Workflow Builder – The drag-and-drop interface allows users to map out automations step-by-step, making complex flows easy to understand.
✅ Advanced Logic Capabilities – Supports conditions, routers, data parsing, error handling, and multiple branches in one scenario.
✅ Affordable Pricing – Offers a generous free plan and lower-cost paid tiers compared to competitors.
✅ Robust App Integration – Connects with 1,000+ apps and supports custom APIs.
✅ Great for Power Users – Ideal for developers and teams needing advanced functions and real-time automations.
Cons
❌ Slight Learning Curve – Beginners may feel overwhelmed at first due to the advanced options and interface.
❌ Mobile App Limitations – The mobile experience is limited; most users prefer the desktop dashboard.
❌ Occasional Latency – Execution speed on the free plan may not be ideal for high-volume, time-sensitive workflows.
❌ Interface Can Be Dense – For very large workflows, the canvas can get cluttered and hard to navigate.
Verdict
Make is a top-tier automation tool for users who need more than just basic workflows. It’s perfect for teams, freelancers, and businesses that value control, complexity, and affordability. While beginners may take a little time to learn it, the long-term benefits are significant.
